Meet WU2W
Our journey into natural wellness began over eight years ago—not as a trend, but as a necessity. When our daughter was diagnosed with autism and ADHD, we were determined to support her in the most natural, nourishing way possible. We didn’t want to turn to medication as the first solution. Instead, we worked alongside naturopaths, nutritionists, and homeopaths to understand how to support her mind and body through natural therapies, food and lifestyle.
That journey sparked something bigger. I (Amy) went on to study herbalism to deepen our ability to care for our family—and from there, Wake Up to Wellness was born. Using herbal wisdom and years of lived experience, we began working with a naturopath to formulate supplements designed to support real people in real life.
Somewhere along the way, wellness got hijacked by trends and marketing. Overcomplicated, over-marketed, and often out of reach. The space had turned into something exclusive, driven more by profit than people. But we know the truth: wellness doesn’t need to be complicated to be effective. It should be simple. It should be accessible. And it should actually work.
Wake Up to Wellness is our answer to that. Every product is made with intention—packed with active ingredients that support both mind and body, never fillers or fluff. They’re delicious, easy to take, and designed to become part of your routine, not a burden on it.
We’re so glad you’re here, and so excited for you to start your own journey toward effortless, everyday wellness—with us by your side.
– Amy, Dan & the Wake Up to Wellness family
WELLNESS, MADE SIMPLE
We believe wellness should be easy, not overwhelming. That’s why we’re here to cut through the fluff and bring you the essentials—simple habits, supportive nutrition, and thoughtful supplements to help you feel good today, and thrive long-term.
Wellness isn’t one-size-fits-all, and it definitely shouldn’t feel like a full-time job. We’re here to empower you with what you really need—without the noise, without the stress, and always in a way that fits your life.
Made for Real Life
We’re NZ-made and family-founded, created by people who know that life is full, fast, and sometimes chaotic. That’s exactly why we do what we do: to make everyday wellness effortless and accessible.
Built on the Basics
Our approach is grounded in what matters: metabolic health, a nourishing lifestyle, and supplement support when you need it—never more complicated than it needs to be.
Future Focussed
Because feeling good today should also support your tomorrow. We’re here to help you build a lifestyle that lasts—so you can feel better, live longer, and keep doing what you love.
Formulated for Impact
No fillers, no fluff—just real, active ingredients that do what they’re supposed to. We make sure every product delivers genuine value, so you get the most out of every scoop, sip, or sachet.